Packaging Design For Food Products
A Resource Guide
By Primal Communications Ltd.
You’ve been cooking, testing, tasting and perfecting your recipes, and now you are ready to take your food product(s) to market!
Designing food packaging requires special care and attention to give your product the best chance of success. There are a ton of details that go into designing successful food packaging so it is imperative that you choose a great printer and an experienced food packaging design studio or graphic designer. Concept development starts with sketches and drawings to rough out the box shape, where primary elements will be placed (product branding, photos, nutritional labeling, UPC, size, ingredients and preparation instructions all have their place on the package.
Before you approve the design and send the files to print, here are a few things to double check that will ensure you don’t make a costly mistake.
Food packaging and nutritional labeling
The CFIA – Canadian Food Inspection Agency is responsible for safeguarding food through packaging and labeling laws. On their web site you can find the rules and regulations for all types of food products and important resources when entering into the food prep industry. Be sure to refer to their Safe Food for Canadians Action Plan which aims to strengthen Canada’s food safety system.Nutritional labeling is critical in the food packaging industry and goes hand in hand with the basic food packaging requirements in Canada. Have you ever wondered where the food labeling information comes from on the back of your packages? Have you ever wondered why they look as they do and what information is required?
Safety and testing of food products is critical from concept to retail shelf. Here are a couple companies that offer nutritional testing services.